Generating Visitor and Nordic Ski Revenue at The VIC
Wed, 05/27/2020 - 16:16
Abstract: This project encompasses a comprehensive media and advertising plan to generate revenue for the Nordic ski season at the Paul Smith’s College Visitors Interpretive Center (VIC). The VIC is an environmental education and winter sports center owned and operated by Paul Smith’s College. This plan is designed to be useful in generating Nordic Season revenue for the VIC for years to come.
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File Attachments: Jill Henderson Capstone Plan .docx