After logging in with the login link in the top right, click here to upload your Capstone

Capstone Projects

Event Planning and What It Takes

Wed, 04/30/2014 - 21:03
Abstract: The focus of this capstone was event planning. What goes into planning an event? A professional planner needs to think about the goals, the needs of the customer, type of event, food and beverage, facilities and risk. To plan and execute an event, one must determine the type. For example, is it a corporate meeting or fundraising function? A budget is needed for each event to understand what is affordable and what can be done. What type of risk is involved? A good planner needs to plan for the “what ifs” of an event. Technology has changed the event industry. There once was a time when guests of an event would be asked to turn off their cell phones. Now everyone uses their phones at events. People can Tweet live and use social media to increase the experience of events. Planners can use social media to boost their marketing as well. Once a planner has experience in the industry they can apply to become a Certified Meeting Planner or a Certified Special Events Professional. This certification shows that the planner is an expert in their field. This capstone was planning a business plan workshop at Paul Smith’s College. This event was designed to give students a chance to develop a business plan. Potential transfer students were invited to take part in the event. During the event the students had to create a new product to market along with current senior business students who acted as their mentors. Together, they came up with a business plan and had to give an elevator speech on the product to everyone. The winning team was chosen based on the marketing, taste and idea of the product. The event was considered a success by the visitors and the college.
Access: Yes
Literary Rights: On
Major: Culinary Arts and Service Management, Hotel, Resort and Tourism Management
Year: 2014
Authors: Stephanie Dalaba

Quick Key

Mon, 04/23/2012 - 09:23
Abstract: Various forms of technologies are used to check in and out of hotels. The purpose of this research is to determine if high technology supported properties differ from traditional properties in terms of roles and responsibilities for front of the house personnel for managers of business properties. The study will explore how and to what extent new automated processes at hotels affect the roles and responsibilities for front of the house personnel and if different skills are needed between properties that use traditional and automated procedures. Due to the exploratory nature of the study qualitative methods will be used, using the high technology property chain, Club Quarters. The method that will be used is both an electronic survey and telephonic interview, having multiple front office managers at different Club Quarters sites fill out a questionnaire with both multiple choice and open ended questions; and answer questions from a telephonic interview regarding the roles and responsibilities of front house personnel. The data that will be collected from the front of the house management will be used to conclude if the data collected shows that the roles and responsibilities of front of the house personnel differs from traditional to high technology; and if additional training requirements are needed. The results of the research will be shared with participants as informational only. Data will be collected from multiple properties, using various Club Quarters sites from inn the United States. Focus areas of information will be captured by asking specific questions of management that will include background of hotel, job descriptions, and training requirements. Front end management was chosen to fill out the surveys as they have the day to day oversight and will be able to answer the questions honestly and have the knowledge to do so.
Access: Yes
Literary Rights: On
Major: Hotel, Resort and Tourism Management
Year: 2012
Authors: Robert Van de Wal

Generation Y's Eating Habits

Mon, 04/23/2012 - 12:16
Abstract: The upcoming generation, Generation Y, eats in a different way than any generation before. This study seeks to determine how influential global flavors, customized foods, nutritious foods, and restaurant operating hours are to Generation Y’s choice selection in restaurants. Whether or not restaurants are prepared for Generation Y, and are implementing these growing trends into their menus, were also studied. Results were gathered from Gen Y’s through the use of a survey, distributed through Facebook and the Paul Smith’s College Email. Results from restaurants were gathered through an online survey, which was sent to fifteen restaurant professionals in the area. These results were then used to conclude how influential Generation Y’s eating habits are on the restaurant industry, as the Generation comes of age.
Access: Yes
Literary Rights: On
Major: Hotel, Resort and Tourism Management
Year: 2012
Authors: Brittney King

Managing Technology: A look into hoteliers’ use of current technological trends.

Mon, 04/23/2012 - 21:09
Abstract: The speed at which technology is evolving has led to industry changes across the world. Changes in the hotel industry have influenced the lodging experience for leisure and business travelers. Hoteliers are faced with the expectation of providing an ‘at home’ or ‘in the office’ experience while optimizing their design to provide the technological comforts that have become standard in a lodging experience. The purpose of this study is to analyze the difference between manager’s technological offerings and current lodging technological trends. The managers will be selected and interviewed to gauge the importance of technology trends, their implication, and their future— while keeping the consumer in mind to provide a high quality lodging product. With the tabulation and analysis of this data one will be able to judge the demand for cutting edge technology and make observations about future trends in the lodging industry.
Access: Yes
Literary Rights: On
Major: Hotel, Resort and Tourism Management
Year: 2012
File Attachments: BEATTIE FINAL CAPSTONE.docx
Authors: Lauren Beattie