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Capstone Projects

TripAdvisor reviews as an indicator of Relais and Chateaux experience fulfillment

Wed, 12/04/2013 - 17:08
Abstract: Social media can influence positive and negative customer expectations. The purpose of this inductive, qualitative, relational study is to determine how and if top-rated TripAdvisor reviewers should be given merit for their input, and why others care, compared to industry standards of a Relais and Chateaux rated experience in northeast destinations. A content analysis of TripAdvisor and the hotel sites will be studied to see if the responses represent Relais & Chateaux standard experiences or an un-realistic response. Customer responses, company history, its location, amenity information, mission statement, price of lodging will be indirectly observed and compared to Relais and Chateaux standards. This study can be of use to determine the effectiveness of ordinary guests, not industry experts, ability to judge an experience based on what a hotel stands for in a positive or negative manor to its ability to deliver a type of experience and their meet customers’ expectations.
Access: Yes
Literary Rights: On
Major: Hotel, Resort and Tourism Management
Year: 2013
File Attachments: Social Madness
Authors: Brandon May

Multigenerational Vacations and Family Resorts

Wed, 12/04/2013 - 19:23
Abstract: Currently there is a large number of Baby Boomers that are taking their children and grandchildren on vacations and they are the ones paying for it all. What is not known is how and to what extent this new type of travel will impact family resorts. The purpose of this study is to identify the impact of Baby Boomers taking more multigenerational vacations on family resorts. This is a descriptive, exploratory research method. The central question is how this new type of travel will impact family resorts. A survey will be used to collect information from different family resorts. The family resorts will be located all over the country. The information gathered from this survey will be compiled based on what this segment of travel wants and requires. This study will help family resorts plan for the future to ensure that this new segment of travel is happy and continues to stay there.
Access: No
Literary Rights: On
Major: Hotel, Resort and Tourism Management
Year: 2013
File Attachments: The Author has selected not to publish this complete work.
Authors: Rielly Kavanaugh

Music Festival Management

Wed, 12/04/2013 - 21:59
Abstract: Abstract The purpose of this exploratory study is to determine the management skill set required for individuals seeking executive level management positions within the music festival industry. This study is being performed because of a lack of information specific to the music festival industry regarding important skill sets required to reach the executive level. A survey will be conducted with top level management in the music festival industry in order to determine which skills were most supportive in obtaining their top level positions. The specific management skills needed for the top level positions will be a combination of the opinion and personal experience of top level executives in the music festival industry. This study is applicable for individuals seeking to develop and refine the skills required in order to achieve an executive level position within the music festival industry.
Access: Yes
Literary Rights: On
Major: Hotel, Resort and Tourism Management
Year: 2013
File Attachments: Music Festival Management
Authors: Kristen Morse

Ritz-Carlton and the Campus Visit Experience

Wed, 12/04/2013 - 22:48
Abstract: The purpose of this qualitative study is to explore to what extent the transfer of service from Ritz Carlton practices and the Hospitality Guest Cycle can be intergraded into higher education enrollment procedures, specifically the campus visit using Paul Smith’s College as a model. Research from this study can contribute support to transfer of service methods for similar higher education enrollment institutions by way of increasing student engagement throughout the experience. Methodology will include creating a rubric designed to break down the campus tour process into the four groups of the Guest Cycle that will compare with Ritz Carlton guidelines to observe performance levels followed by an analysis and further recommendations to Paul Smith’s College. A goal is to be able to clearly identify gaps in the campus visit procedures to allow for growth and new procedures to be put in place that positively reflect Ritz Carlton service standards and the Hospitality Guest Cycle. Information gathered in a rubric encompassing the Ritz Carlton Standards and the Hospitality Guest Cycle could be used by other small rural private colleges as a design for improvement.
Access: Yes
Literary Rights: Off
Major: Hotel, Resort and Tourism Management
Year: 2013
Authors: Siobhan Shea

Preservation & Expeirece

Fri, 12/06/2013 - 19:04
Abstract: This quantitative study is designed to determine how and to what extent cultural heritage travelers who have journey to the Mexico's Ancient Ruins experienced limitations set as a result of needed preservation to prevent future deterioration caused by natural and anthropocentric factors. Preservation methods set and monitored by the National Institute of Anthropology & History (INAH), the National Commission for Protected Natural Areas (CONANP), however do they take from the experience? The ruins chosen for this study are the Pre-Hispanic City of El Tajin, the Pre-Hispanic City & National Park of Palenque, and the Pre-Hispanic City of Chichen Itza .The methodology that will be used in this study is data collection and analysis. Data from research will be collected to gain a numeral estimate of tourist who experienced limitations as a result of prevention methods used to preserve the Ruins of Mexico. The ultimate significance of this study is to provide awareness of the possible limitations preservation methods can have on the tourist’s experience, this information is not provided in studies.
Access: No
Literary Rights: On
Major: Hotel, Resort and Tourism Management
Year: 2013
File Attachments: The Author has selected not to publish this complete work.
Authors: Voniesha Brown

Where in the Unite States Can Dual-Flush Toilets Flush Out Savings?

Mon, 12/02/2013 - 13:06
Abstract: Potable water is becoming increasingly scarce in water poor regions of the United States. Reducing the volume of potable water consumed residentially and commercially is vital to ensure a stable water dependent future. Converting a traditional single-flush toilet into a dual-flush toilet is arguably the most effective means for reducing wastewater production in both residential and commercial settings. The objective of this study was to determine where within the United States dual-flush retrofits are cost effective. A cost-benefit analysis illustrating the price of the dual-flush retrofits & the monetary value of the water conserved post installation will be created using Paul Smith’s College campus of northern New York State as a testing site. The study will utilize a total of 145 toilets for both commercial and residential settings. Costs of the installation and purchasing of the product will be used to determine pay-back period and thus, the economic benefit of installing dual-flush toilets. Secondary data from previously completed dual-flush studies determined where within the 50 states dual-flush retrofits are cost effective. The resulting data illustrated relatively long payback periods for the greater United States with the most dramatic differences being seen in Hawaii and the least in Nebraska.
Access: Yes
Literary Rights: On
Major: Natural Resources Sustainability
Year: 2013
File Attachments: FinalC.docx
Authors: Andrew Noviasky

A Healthier Lunch Line

Mon, 12/05/2011 - 19:57
Abstract: Unhealthy eating is an epidemic in America that is passing from generation to generation. It is becoming more crucial to find ways that can change eating habits at a young age due to the influx of marketing influences. This study will show whether educational marketing or aesthetic marketing is more effective on children’s food choices. The educational marketing will be implemented by interactive taste testing with the students, while the aesthetic marketing will be done by encouraging healthy eating with various wall illustrations and posters in the cafeteria. Both sets of data will be gathered before and after to be compared for effectiveness. Schools are currently struggling to find a way to encourage healthy eating with food that is appealing to a grade school student. If the presentation of food is part of a solution, then this study can help prove that simple changes to the cafeteria setting can reinforce children’s perception of health and help fight obesity and other health issues.
Access: Yes
Literary Rights: On
Major: Culinary Arts and Service Management, Hotel, Resort and Tourism Management
Year: 2011
Authors: Amiee Derzanovich, Morgan Horwatt

Destination Marketing for Oneida County, New York: What's the Return on Investment?

Mon, 12/05/2011 - 17:26
Abstract: Tourism destinations, large and small, depend on visitors to stay in their lodging facilities, see their attractions, shop in retail stores, eat in restaurants and in general spend money in establishments within the region. In order to draw people to a destination and become potential customers, a marketing plan is essential. Once this marketing plan has been executed and has had enough time to show results, it is critical to find out how well your marketing is doing and what can be improved through a survey to your potential customers. This study will involve an examination of marketing practices used by Destination Marketing Organizations (DMOs) and how results are typically tracked using conversion studies. Using this secondary research, the study seeks to find out how well the marketing for Oneida County Tourism is attracting customers to the region. This conversion study will be done through surveys to people who have requested information about tourism in Oneida County in the past to Oneida County Tourism (OCT) within the past year. The results should determine what OCT is doing well, and what needs to be improved in their current marketing strategies.
Access: Yes
Literary Rights: On
Major: Hotel, Resort and Tourism Management
Year: 2011
File Attachments: Capstone Project 1.doc
Authors: Courtney Petkovsek

Paul Smith's College Role: Should Paul Smith's College Provide a Culture Class For Students Studying Abroad?

Mon, 12/05/2011 - 18:15
Abstract: Successful college studying abroad experiences can be greatly enhanced if students take a few preparatory steps before leaving the United States. This study seeks to enhance the study abroad experience of Paul Smith's College students by exploring secondary research related to study abroad experiences and by conducting primary research of students’ study abroad experiences. The results of this study will serve as a justification for production of a guide for Paul Smith’s College students as they prepare for study abroad experiences. Results indicate that students prefer an orientation course prior their study abroad experience, as they feel this will help them get the most out of their time immersed in another culture.
Access: Yes
Literary Rights: On
Major: Hotel, Resort and Tourism Management
Year: 2011
File Attachments: Final.docx
Authors: Keali Lerch

Wording Behind the Menu

Mon, 12/05/2011 - 20:14
Abstract: When it comes to menu designing there are many reviewers that range from the average person to a professional menu designer. When you are deciding to have your own restaurant you should choose what type of restaurant you want to be. A menu for a fine dining restaurant should have different words for the descriptions of the menu items compared to a causal restaurant or family restaurant. Many customers for a fine dining restaurant want the menu to have certain words on the menu such as local, organic or “fancier” words. Many restaurant guests are willing to pay for fine dining as long as it is good, the words you use on the menu can help make the dish sound good. There are some rules and guidelines that can help a restaurant owner make a successful menu based on the restaurant type. If a certain rule or guide line is not followed correctly then the restaurant and menu will be criticized by the reviewers. This study seeks to determine if the Taste Bistro at the Mirror Lake Inn in Lake Placid, New York has a menu that is worded to fit the type of restaurant the owners and the restaurant manager believe it is.
Access: Yes
Literary Rights: On
Major: Hotel, Resort and Tourism Management
Year: 2011
Authors: Lindsay Mitchell