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Capstone Projects

A Paleolimnological study of precipitation variability in the Adirondacks over the last thousand years

Mon, 12/02/2013 - 20:40
Abstract: At present, most regional climate models anticipate wetter conditions by the end of this century, but a few models anticipate drier conditions. This study uses foresight to test these models, as well as describe the relationship between the dominant climate system in the region and past precipitation in the Adirondacks. Precipitation was inferred from diatom assemblages observed along a lake sediment core extending into the 1000 years. This study shows that abrupt, extreme wet events were common during the last 1000 years, and a relationship between the dominant climate system (North Atlantic Oscillation) and precipitation was irregular during the cool Little Ice Age but negatively associated during the warm Medieval Climate Anomaly. With temperatures in the Northeast projected to increase by 2-5 degrees C by 2100 AD, our study suggests the region may become more arid rather than wetter, opposite of what models currently suggest.
Access: Yes
Literary Rights: On
Major: Biology, Environmental Sciences
Year: 2013
File Attachments: regalado.serwatka.docx
Authors: Sean A. Regalado, W. Martin Serwatka

Wellness Spas: A market analysis of the services a wellness spa could offer to middle class community members in a small New England town.

Mon, 04/22/2013 - 21:50
Abstract: Wellness spas, traditionally offered as a high end luxury model, are transitioning into a service available to all classes. There are services, within a certain price bracket, a wellness spa could offer to middle class community members of a small New England town. To be successful though, proprietors will need to better understand what services would be of interest to community members of a town like Keene, New Hampshire. The purpose of this study was to determine what wellness spa services would be of interest to those community members. Community members who qualify were given surveys to determine which services they would be most likely to use. The data was summarized to determine the most successful services according to the participants. This data can help indicate if there is a market in the area, and what the community members would be interested and not interested in.
Access: Yes
Literary Rights: On
Major: Business Management and Entrepreneurial Studies, Hotel, Resort and Tourism Management
Year: 2013
Authors: Danielle Taylor

Alternative Management Methods for Acid Deposition in Lakes

Fri, 04/26/2013 - 18:09
Abstract: Acid deposition has been causing the acidification of lakes in the Northeast United States for decades. The result is lake ecosystems with abnormally low pH that stresses the organisms that live there. Management plans in place in the Adirondack Park have been working to remediate acidified lakes for the past few decades. Limestone (CaCO3) has been the generally accepted method for managing these lakes, in an attempt restore the lakes pre-impacted conditions. The purpose of this study was to evaluate the effectiveness of liming in reversing the effects of acidification, and to identify effective alternatives. Five alternatives were tested against limestone: Sodium carbonate (Na2CO3), Sodium bicarbonate (NaHCO3), Sodium acetate (CH3COONa), Magnesium carbonate (MgCO3), and Potassium carbonate (K2CO3). Double End-Point Titration tests were performed on all of the compounds, using both distilled water and lake water, to determine the relative alkalinity of each compound. Alkalinity is the measure of the ability of a solution to neutralize acid, also known as its "buffering capacity." Lake water was used in the titration tests in an attempt to mimic in-situ testing. The results of the titrations showed limestone proving to be the most effective in the lake water tests, with Magnesium carbonate and Potassium carbonate ranked closely behind. While limestone has proven to be an effective management method, its reliability is dependent upon the characteristics of the lake catchment, making it important to continue to look for alternative solutions.
Access: Yes
Literary Rights: Off
Major: Environmental Sciences
Year: 2013
Authors: Derek Scott

Draft Horse Sustainability Presentations: The effectiveness of presentations on draft animal power at the Adirondack Rural Skills and Homesteading Festival

Fri, 12/06/2013 - 12:53
Abstract: Paul Smith’s College has been putting on draft horse presentations for the public for many years but until now it was unknown how effective these were in education of the audience in topics of the interest. During the 2013 Adirondack Rural Skills and Homesteading Festival, a series of demonstrations and presentations were conducted for the public. Surveys of those in attendance have now given us information on how far people are traveling, what their prior experience is, what they want to learn, and how they want to learn it. From this information we wish to gauge attendees’ response to draft animals and their uses.
Access: Yes
Literary Rights: On
Major: Forestry, Natural Resources Management and Policy, Recreations, Adventure Travel and Ecotourism
Year: 2013
Authors: Alexandria Barner, Jacob Shultz

TripAdvisor reviews as an indicator of Relais and Chateaux experience fulfillment

Wed, 12/04/2013 - 17:08
Abstract: Social media can influence positive and negative customer expectations. The purpose of this inductive, qualitative, relational study is to determine how and if top-rated TripAdvisor reviewers should be given merit for their input, and why others care, compared to industry standards of a Relais and Chateaux rated experience in northeast destinations. A content analysis of TripAdvisor and the hotel sites will be studied to see if the responses represent Relais & Chateaux standard experiences or an un-realistic response. Customer responses, company history, its location, amenity information, mission statement, price of lodging will be indirectly observed and compared to Relais and Chateaux standards. This study can be of use to determine the effectiveness of ordinary guests, not industry experts, ability to judge an experience based on what a hotel stands for in a positive or negative manor to its ability to deliver a type of experience and their meet customers’ expectations.
Access: Yes
Literary Rights: On
Major: Hotel, Resort and Tourism Management
Year: 2013
File Attachments: Social Madness
Authors: Brandon May

Music Festival Management

Wed, 12/04/2013 - 21:59
Abstract: Abstract The purpose of this exploratory study is to determine the management skill set required for individuals seeking executive level management positions within the music festival industry. This study is being performed because of a lack of information specific to the music festival industry regarding important skill sets required to reach the executive level. A survey will be conducted with top level management in the music festival industry in order to determine which skills were most supportive in obtaining their top level positions. The specific management skills needed for the top level positions will be a combination of the opinion and personal experience of top level executives in the music festival industry. This study is applicable for individuals seeking to develop and refine the skills required in order to achieve an executive level position within the music festival industry.
Access: Yes
Literary Rights: On
Major: Hotel, Resort and Tourism Management
Year: 2013
File Attachments: Music Festival Management
Authors: Kristen Morse

Ritz-Carlton and the Campus Visit Experience

Wed, 12/04/2013 - 22:48
Abstract: The purpose of this qualitative study is to explore to what extent the transfer of service from Ritz Carlton practices and the Hospitality Guest Cycle can be intergraded into higher education enrollment procedures, specifically the campus visit using Paul Smith’s College as a model. Research from this study can contribute support to transfer of service methods for similar higher education enrollment institutions by way of increasing student engagement throughout the experience. Methodology will include creating a rubric designed to break down the campus tour process into the four groups of the Guest Cycle that will compare with Ritz Carlton guidelines to observe performance levels followed by an analysis and further recommendations to Paul Smith’s College. A goal is to be able to clearly identify gaps in the campus visit procedures to allow for growth and new procedures to be put in place that positively reflect Ritz Carlton service standards and the Hospitality Guest Cycle. Information gathered in a rubric encompassing the Ritz Carlton Standards and the Hospitality Guest Cycle could be used by other small rural private colleges as a design for improvement.
Access: Yes
Literary Rights: Off
Major: Hotel, Resort and Tourism Management
Year: 2013
Authors: Siobhan Shea

What Women Want

Sat, 04/20/2013 - 10:50
Abstract: Traveling business women are becoming more popular in the business world and hotel’s need to know how to accommodate them properly. The purpose of this study is to understand how to satisfy traveling business women through the security in a hotel. “What Women Want” is a descriptive quantitative study that seeks to address the question: How does satisfaction relate to the security of a hotel for traveling business women in metropolitan hotels? The data for this research will be collected through a series of questionnaires that will be emailed to alumnae of Paul Smiths College who travel to metropolitan hotels to determine what security features they look for when choosing a hotel. The data from the questionnaires will be used to help metropolitan hotels better satisfy their female business traveler’s expectations through the hotel security to build their customer loyalty.
Access: Yes
Literary Rights: Off
Major: Hotel, Resort and Tourism Management
Year: 2013
File Attachments: What Women Want
Authors: Heather Knox

Gay Marriage Etiquette: A study of the implications of LGBT marriage events for event planners

Mon, 04/22/2013 - 09:55
Abstract: The purpose of this study is to determine if lesbian, gay, bisexual, and transgendered (LGBT) wedding customs are changing the way event planners are planning weddings compared to traditional heterosexual weddings. “Gay Marriage Etiquette” is a qualitative, inductive, comparative analysis that seeks to address the question, “How are LGBT marriage customs going to affect the way event planners plan and set up weddings?” Data will be collected from an online survey distributed to event planners working in gay marriage legal states and the results will determine if event planners feel they are finding they must make changes in the way they prepare weddings of LGBT couples in comparison to the weddings of traditional heterosexual couples. This study will be significant to the event planning industry with the helping to understand how to market to the LGBT demographic.
Access: Yes
Literary Rights: Off
Major: Hotel, Resort and Tourism Management
Year: 2013
File Attachments: Town_FinalCapstone.docx
Authors: Britny Town

Women Baby Boomers and Hospitality Marketing of Resorts: A study of the hospitality industry marketing resorts to women of the baby boomer generation

Mon, 04/22/2013 - 11:53
Abstract: With baby boomer women surfacing as a consumer powerhouse, it is important for resorts to successfully market to them. Hospitality marketers need to know what aspects of marketing of resorts appeal to women of the baby boomer generation to gain this demographic. The purpose of this qualitative, deductive, descriptive study is to determine what aspects of hospitality marketing of resorts appeal to women of the baby boomer generation. The marketing world has changed drastically due to aspects like social media. A survey of the literature will assess the importance of this market segments and the range of marketing techniques that can be used to influence them. By conducting interviews with marketing professionals, it will be shown what marketing tactics are currently being used to connect with women of the baby boomer generation. This will allow other marketing professionals to use these tactics to gain the enormous spending power of baby boomer women.
Access: Yes
Literary Rights: Off
Major: Hotel, Resort and Tourism Management
Year: 2013
Authors: Elizabeth Salamendra