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Capstone Projects

Hermit Hill Vintage Business Strategy

Wed, 05/13/2020 - 13:55
Abstract: Our capstone project was to help a local business in Hermit Hill Vintage Antiques with a business strategy and marketing plan. Through this we created ways for them to increase the number of customers as well as create a social media presence. We looked at their current business strategy, then created a new revamped one for Hermit Hill Vintage with a higher focus on marketing with many suggestions.
Access: Yes
Literary Rights: Off
Major: Business Management and Entrepreneurial Studies
Year: 2020
Authors: Nicholas McCabe
Melanie Montealegre

Zack Nation: Lake Placid's Newest Oddity

Wed, 05/06/2020 - 12:12
Abstract: My project was done to help show and confirm what Zack Nation: A Pop Culture Odyssey would have to do to break free of all loans and go from a dependent company to an independent one. The work at Zack Nation has been done over the course of three years. Two and a half years went by before I came on board to help advertise and manage the company. The current loan is upwards of $400,000 from one man who shall remain nameless for legal reasons. He also owns a business in Lake Placid and was the man who brought Zack Delia, owner of Zack Nation into Lake Placid and into business. In respect for us at Zack Nation all names other than mine and Zack Delia will not be used in the project.
Access: No
Literary Rights: Off
Major: Business Management and Entrepreneurial Studies
Year: 2020
File Attachments: The Author has selected not to publish this complete work.
Authors: Me

Black Ash Seed Management: A Potential Partnership Project

Tue, 05/12/2020 - 09:06
Abstract: The Emerald Ash Borer beetle is currently decimating Black Ash populations, which is making the species increasingly difficult to find. With the Black Ash species becoming increasingly rare, some management plans have been created to protect the remaining populations of this species. The Akwesasne Mohawk Tribe has a management plan in place that is not only trying to protect the remaining Black Ash but is also harvesting their seeds and growing new trees. Partnering with the Akwesasne Mohawk Tribe to grow Black Ash Trees would be a massive step in the fight to keep this species alive. My research will analyze the challenges and possibilities associated with entering into a partnership with the Akwesasne Mohawk Tribe in a joint effort to secure the Black Ash’s future survival.
Access: Yes
Literary Rights: On
Major: Environmental Studies
Year: 2020
Authors: Joel Caruso

Financial and Marketing Research for Alumni Campground

Sat, 05/09/2020 - 11:52
Abstract: The purpose of this capstone was to look at the financial plan for the Alumni Campground and make suggestions for marketing. Through interviews, surveys, and other research on the campground, we were able to see who uses the campground and areas of improvement for the physical site and marketing. Our recommendations are to help the campground prosper in the future
Access: Yes
Literary Rights: Off
Major: Environmental Studies, Natural Resources Conservation and Management
Year: 2020
File Attachments: Capstone Essay.docx
Authors: Margret Montag, Dallas Olsen

Turning Points and the Ecological Conscience

Mon, 04/25/2016 - 08:15
Abstract: We live in a time when environmental crises seem to be overwhelming: global climate change, water crises, and mass extinctions, to name a few. Some people seek out ways to address environmental problems, while others remain ignorant or deny the existence of serious issues. Aldo Leopold’s land ethic calls those who help, people who feel “the stirring of an ecological conscience.” Many studies have looked at the psychology of environmentalism and the factors that instill an environmental ethic. Some studies look at early childhood, others at significant turning point events. Many factors foster an ecological conscience among people. I was interested in how the “stirring of an ecological conscience” was instilled in our own community here at Paul Smith’s College. The faculty and students all have a story to tell about what led them here and this project explored that. The sample studied here found that among faculty and students, experiences from childhood played a significant role in the development of an ecological conscience. These experiences most often influenced the path of each participants life journey. These findings provide us with information on ways we can look to help instill the ecological conscience in others, through education and daily life.
Access: Yes
Literary Rights: Off
Major: Environmental Studies
Year: 2016
Authors: Dominic Rickicki