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Topaz Detailing

Wed, 04/29/2015 - 11:21
Abstract: Topaz Detailing plans to be the only mobile detailing presence in the northern Bergen County NJ area that people trust their cars with. Trust us how? Trust us in making their car look as good as or better than the day they drove it off the lot. The service that Topaz Detailing provides uses a very safe paint correction process that has been in used all over the world for many years. The process can be used to correct anything from holograms, swirl marks and shallow scratches in the clear coat of the car caused from daily driving and use of improper materials. Using this method by repeating certain key steps can remove up to 100% of the visible blemishes on the paint can be corrected while making the car look like new. The full paint correction process starts with a basic waterless wash with distilled water and lubricants to get rid of most of the contaminants. Second, the car will be clayed to remove the contaminants were not removed from the first step and that can’t be seen. Third, the car will be compounded with a dual action orbital polisher to remove most of the swirl marks and scratches, this step may be repeated as many times as necessary to achieve desired results. Fourth, the car will be polished with oils; this will give the car (especially darker ones) a high gloss as well as remove very minor swirl marks. Finally, the car will be given two thin protective coats of wax which helps improves appearance as well as act as a barrier that will protect the paint from the elements. This simple process is what automotive detailers around the world use. Short-term goals for Topaz Detailing would be to stay in business and expand our customer base so we can saturate the market in Northern Bergen County and surrounding towns. Long-term goals would be to expand the business and get a garage so detailing can be done in the winter months and on rainy days. Another automotive detailer will be hired to operate the van and still keep our business mobile. What makes Topaz Detailing special: as opposed to the competitors in the area, Topaz Detailing will be run out of a van. This gives the company a few specific advantages A) customers will find it more convenient that the detail shop comes to them B) they will not have to worry about getting the car they need to detail to the shop and find a ride back and C) customer will not have to waste any valuable time getting the car to a shop, we come to you!
Access: Yes
Literary Rights: Off
Major: Business Management and Entrepreneurial Studies
Year: 2015
File Attachments: Topaz Detailing 2.docx
Authors: Karl Schubert