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Capstone Projects

Wedding Cake Perceptions and Pricing

Tue, 05/08/2018 - 19:25
Abstract: Overall there have been many different forms of cake, breads and pies that have served as wedding desserts throughout the centuries. It is the meaning behind them and attention that they draw to the bride and the ceremony that is important. Today, for a majority of modern United States weddings, cakes are the most common item used for the main dessert, and focal point of the reception dinner. However, some more alternative weddings will have a tower of cupcakes, a s’mores buffet table at a rustic wedding, or donuts in the shape of a wedding cake for something a little different, it is all dependent on the wishes of the couple. For the purposes of this report, I will be focusing solely on wedding cakes, starting at about the mid 1980’s through current, trendy decorating styles of today. Along with this, I will be talking about some possible trends that will affect what customers are willing to spend in the future, and where the design ideas are headed in the upcoming years.
Access: Yes
Literary Rights: Off
Major: Baking Arts and Service Management
Year: 2018
Authors: Amanda Relyea